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Trends, culture and fashion shows: The Série Noire blog brings you fashion from a fresh new perspective.

JUNYA WATANABE - CREATIVE MADNESS

The Japanese label JUNYA WATANABE has always distinguished itself by its creative genius. For more than 30 years now, the brand has been offering fashion in the 'techno-couture' style: offbeat cut, innovative technical fabrics... Junya Watanabe is the perfect blend of utility and modernity.

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19-69

The fragrance brand 19-69, or nineteen sixty nine, was created by Johan Bergelin of Sweden as an homage to that cult year, which epitomised rock and hippie counterculture. Each fragrance connects to an emotion specific to that era, and Bergelin's own memories of his travels. Bergelin, born in 1969, bases his work upon the values of freedom and tolerance from that iconic year. He now lives in London and has teamed up with Silas Adler of the Soulland brand and Johan Baäcke, co-founder of the Byredo brand, for this project.

19-69

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19-69

Femme

Homme
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