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Trends, culture and fashion shows: The Série Noire blog brings you fashion from a fresh new perspective.

LEMAIRE AH24 - MINIMALISM & QUIET LUXURY

For the Fall-Winter 2024, Lemaire makes us rediscover its minimalist style in its own design studio. Neutral colors, no visible logos, sought-after materials, this is what defines the 'quiet luxury' trend and Lemaire. 

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Marc-Antoine Barrois

"I can remain in a place just from the memory of its scent. I can follow someone whose perfume evokes an emotion in me." After a 10-year career as a fashion designer, MARC-ANTOINE BARROIS has launched his first perfume line, in collaboration with the perfumer Quentin Bish. The first, B683, is a reference to his birth date and the story of The Little Prince, and is a blend of spicy, leathery and woody notes. According to Marc-Antoine: "If B683 started with a memory, Ganymède starts with a fantasy. It is a timeless and fluid new elegance. It is a 21st-century La Dolce Vita, a walk on the shores of Lake Maggiore".

Marc-Antoine Barrois

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Marc-Antoine Barrois

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