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Founded in France in the early 1990s by Jean Touitou, A.P.C. — short for Atelier de Production et de Création — embraces a philosophy in which production comes before creation. True to this vision, the brand is defined by a clean, timeless aesthetic, precise tailoring, and a strong focus on high-quality materials. After working with Kenzo, Agnès b., and Irié, Jean Touitou launched his first independent collection, “Winter ’87,” notably featuring raw Japanese denim made without washing, using Egyptian silk thread. Over the years, A.P.C. has established itself as a key reference in contemporary fashion, offering essential, long-lasting pieces for both men’s and women’s wardrobes.