TEN C is a brand that specialises in outerwear with a profoundly military inspiration. Created by designers Alessandro Pungetti and Paul Harvey, TEN C stands for "The Emperor's New Clothes", the title of Hans Christian Andersen's 1837 fairy tale.

TEN C clothes combine aesthetics and technicality to create a complete and innovative wardrobe for all seasons. The brand stands out for the perfect finishing of its pieces, both inside and outside, which make them completely reversible. Its versatile parkas are as aesthetically pleasing as they are warm and waterproof. Two-component shearling down jackets combine quality and comfort, and can also be combined with winter parkas. The entire collection promises remarkable quality and products that can last a lifetime. All pieces are made in Italy from a single Japanese fabric, with the exception of some linings.